the take
Rebecca saw a reel saying Mel Robbins is just a marketer and it was easier for her to make it because of when she started, and that if Mel and Tony Robbins' stuff actually worked we'd have a ton of Tony Robbinses. we don't buy it. you don't go to Date with Destiny to become a motivational speaker, and people are getting real value for their lives, the whole let them theory included. then Scott dropped the stat: about 100 hours into every episode, 50 of them before the guest even gets to the chair. we put in slightly less.
this is the hosts' commentary and speculation for entertainment, not a statement of fact about anyone in it.
the backstory
Mel Robbins hosts The Mel Robbins Podcast and wrote The Let Them Theory. she has said more than 50 people behind the scenes spend 100+ hours on every episode, and at Cannes Lions in June 2026 she said her team can spend 30 to 50 hours researching and shaping a conversation before a guest arrives, plus a two-hour pre-interview.
Mel and Tony Robbins aren't related. Date with Destiny is Tony Robbins' multi-day live event. the "just a marketer" take comes from a reel the hosts watched, not from them, and they disagree with it.
where it's from
transcript
auto-transcribed from the clip audio. speakers aren't labeled and there may be small errors.
- 0:00Also, you were watching a reel that was interesting about Mel Robbins, and they were basically saying Mel Robbins is just a marketer, and it was a lot easier for Mel Robbins to be successful because of when she started doing it.
- 0:11And they were like, if Mel Robbins and Tony Robbins worked, like if their, like, premise and what they were selling worked, then we'd have a ton of Tony Robbins, which I don't necessarily agree with, because I think Mel Robbins and Tony Robbins have both been helpful and you're not necessarily going to Date with Destiny to become a motivational speaker, you know?
- 0:33Totally. No, Tony provides so much value to people outside of, like, just, it doesn't have to be a train the trainer situation. Like, Mel Robbins is providing more value than just, like, like people are getting value from that, you know, for their lives.
- 0:47Oh my gosh, like, the whole let them theory, like whatever, you know? Yeah, exactly.
- 0:51I was watching a clip of Mel Robbins talking about her podcast, and that they put, like, 100 hours into every podcast episode. There's 50 hours that goes in before they even get to the chair.
- 1:00Whoa.
- 1:01Just in terms of prep, you know, booking their guests, doing all the research, like, they read the book, you know, if there's a book or if there's, if there's studies, you know, they read all of that.
- 1:09I guess I get that.
faq
- How long does Mel Robbins spend on each podcast episode?
- She has said her team of more than 50 people spends 100+ hours on every episode, with 30 to 50 hours of research before recording.
- Are Mel Robbins and Tony Robbins related?
- No. Mel took the Robbins name from her husband, Chris Robbins.
